DIVERSE

The professional of desingner, is one of the parts basic for the success of the visual communication. This beyond must get information of the product, white public, transport of the company, social responsibility and others; with these data desingner can then work in as to mount something to inside present the product of the current law of determined country.

When this material of communication makes success must it the factors studies of the product and consumers. This is the work in team of the marketing, to designer and desenvolvedores of products; they are the consumers who give to the return of the work fact well, or not, in this I finish in case that if the team is concatenated, do not iram to search errors to point culprits and if with respect to corrigiz them.

The consumer in accordance with reacts the stimulatons that are shown visually with acceptance or refusals to it. I say that it is necessary to all team to join knowledge technician and accumulated experience and to risk themselves in the innovation.

Visual communication is not alone to place a drawing, is to transmit a message that is in the souvenir of the consumer.

The Coca-Cola® company throwing the Aquários® water in its visual propaganda printed that H2OH is tonic mineral water, but such formulates, is inexistent according to Maximum Edvan (Téc in Industrial Quimica), Coca-cola® does not want nor desires to only teach to chemistry to nobody elá this using of a trick so that the college student pupils question it of the form as he is written, thus are fixed in the head of the pupils that water and another one, as it was ribbon with the drink cocaine-glue, that many, does not ask for the cooling one of flavor glue of the cocaine-glue competitors.

It fits to clarify that the more complete it will be its visual communication better it will be the acceptance and it looks for of the product, competes to the partners of the other sectors transforming the result of its work into vendas and profit for the company.